However things are about to change especially after ‘The Apricot Ice-cream Disaster’ while on a date with Elizabeth, the computer scientist, proves to be the final straw forcing Don to abandon the ‘traditional dating paradigm’ because the ‘probability of success did not justify the effort and negative experiences’ of being out with women who clearly did not get him. And with that the ‘Wife Project’ questionnaire is born. A questionnaire designed to filter out female candidates in order to locate Don’s ‘perfect woman’.
It is while Don is engrossed in securing candidates for his questionnaire that Rosie steps into his life. Establishing from the start that Rosie is the complete and absolute opposite of everything that he is looking for in the perfect woman and regardless of the great time he has with her on the first day that they meet, he still resolves never to see her again, because that would be ‘in total contradiction to the rationale for the Wife Project’.
However, Rosie is on a quest to uncover her biological father and asks for Don’s help. He agrees and so the ‘Father Project’ is launched. The duo’s decision to embark on this project predictably lands them into comical, at times dangerous situations that only serve to bring this very unlikely couple closer together.